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Enterprise Mobile App Development Facts

With trending app technologies , enterprise app development has also gone a long way . Business are focusing more on ease of doing business and enhancing productivity of business . And that is  the reason that business enterprises have started investing bucks in mobile application for ease of both employees and customers .

These app gives employees stress free work life , and at the same time get access to organisation data in secured format .

Important Facts About Mobile Enterprise App Development

App Customisation According To Business Needs

Identification of need for enterprise app for your company is very first thing which need to be identified . App is to simplify your tasks , so developing an app simply because your competitors is having mobile app too will not serve the purpose .
You can get the expert opinion by consulting a mobile app development company to get professional business solution for the benefit of your organisation . Going for custom mobile app development will definitely meet all the desired requirement , thus establishing your brand .

Prioritising The User Experience ( UX)

The ultimate aim of any mobile app is to satisfy the end user . And for that , you need to have an awesome UX , special in case of enterprise apps .The device for which it is being build as not as important as features in application .

Mobile Computing Technology Advancement

As mobile phones are becoming smarter , due to changing mobile technology  , big transformation in functionality and user experience in smartphones have been seen .
Currently app developers have Artificial Intelligence (AI) for further enhancement of technology .

App Availability Concerns For The Developers

Different organisation have different level of internet connectivity , and thus app availability is a concern for the developers . App needs to be checked on different internet availability such as broadband , hotspot , 3G , 4G and LTE .
The best way to tackle with the situation is to have some local in app storage facility and updates regarding connectivity , in case no internet availability is getting discovered and to synchronise it , once internet availability has been found .

Security Related Issue For Enterprise App

Password encryption and authentication code can be proven beneficial specially when large number of confidential data of the organisation is getting exposed through use of mobile application .

Conclusion

One of the newest technology is enterprise mobile app development , which can be used in numerous ways  . At the same time security concern and internet connectivity needs to be addressed . Contact Winklix , if you are looking for mobile app developer to build your enterprise application .
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How To Create Magical User Experience For An App User

ux design winklix

There are almost three to four apps , what we keep on using on daily basis . They can be social media apps or a news app . On closely looking on all the apps together , of which we are using we will find at least one  common feature that might be drawing your attention .

Considering downloading a music app , you may use it for some day’s  , and if you dislike the app you may find alternative of the app . This is the common human tendency , that until and unless we don’t find the things upto our mark , we keep on looking for some better alternative , to meet our expectations .

User Experience (UX) is the very first thing that bind us with the application . UX is said to be successful , when every thing within the app is perfectly set at right place with right timings . So its all depends on user interaction with the app , input from user is mandatory for perfect output .

Predictions of user expectation in advance and implementing the same in app , will definitely go beyond personalisation . For instance shopping on e-commerce website , it shows clothes based on your taste and preference , which is one of the example of personalisation . Design helps your app becoming more efficient and user compatible .

At Winklix , where 20+ apps are created in a month , we know how to perfectly personalise opportunities thereby reducing barrier and pain . We have professionalism approach , who do deep research and layers of testing , thus giving us in depth knowledge of building the app that user will love to use .

We uses these research to track step of user and design the app accordingly . The ideal outcome of research , and best app designing gives user an enjoyable experience , thus generating loyalty as if they are magic .

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Tips For App Store Optimisation

When it comes to ASO ( App Store Optimisation ) , you will be facing people saying ASO is somewhat similar to SEO only , while some might be saying ASO is completely different . But the trust is ASO is similar to SEO , in-fact ASO is far more interesting than the general SEO .

The purpose of ASO is discovering of your app to relevant and loyal user who will install and love to use your app . Some of the steps for perfecting your app store optimisation are given below :

Keyword Analysis

One of the first thing which need to be consider is keywords research , on which category you want to deal in . Suppose you are a jewellery shop , and your keywords are related to clothing store, then it will be of no use . So keyword is what you need to focus on to get find on the app stores and appear on the top of the searches . Choosing a less battled keywords will attract less but genuine people to download your app from app store .

Description Of App

App should have unique and catchy description as that will be the very first thing that a first time user will see after installing the app in their phone .Overloading your content with keywords is on the other hand is terrible approach for ASO .

Screenshots

Even before downloading the app , people will screen the screen shot of the application . Weird screenshots of the app will hesitate user to download it . Screenshot are now more used as an advertising platform , and thus make the most out of it .

Video Trailer

In order to make your app more catchy , video trailer for introduction of functionality of your app is necessary .Your trailer should allow user to see not only wha your product does , but also how creative your app is .

Reviews & 5 Star Rating

When user visit the app page , they are always keen on knowing previous user experience and review and rating . So always make sure to highlight positive reviews and reply to negative reviews immediately .

App Name

The app name should be easily rememberable , catchy and must also include leading keywords as part of your title . We know at this point you are thinking of character limitation on Google Plat store , but choosing the right name for your app will be the most important decision you need to take .

So we hope above point may have guided you a lot for app development . For more tips and tricks of ASO  , feel free to contact Winklix – where a highly qualified team of professionals are sitting to help you on all your needs  .