Mobile App Data : Understanding

Mobile App Data : Understanding

In the year of 2019 , wherein most of the companies are rushing towards app development , or may have already developed mobile app to enhance customer engagement . But it is fact that carrying on the app development for developer isn’t always smooth sailing . This usually result in poor performance of app , unexpected ROI and tons of other issues which act as a barrier in smooth running of business .

Adding on something to existing app or changing the app as per user feedback and filters and at the same time also taking care of back-end functionality changes is challenging job for some developers . It is usually seen in the companies where there is no in house development team and they are not actually able to decide when and how to make changes in app .

Data is always act as a backbone for any successful app development . In order to make an app that performs in a better away it is always preferred to take inputs in form of feedback  . So keeping all these factors in mind , let’s quickly look at some of the tips for leveraging your app data .

Collection Of Right Data

Finding a long term user of the app and their retention ration is what everyone’s expectation from mobile app . Acquiring the right data about consumer behaviour , their like and dislikes in app , and knowing the pros and cons of your app by user can also be possible by data collection .
Data can help you with enhancing the app by knowing their know how’s , contextualizing the issues and overcome with the changes in new release .
Some of the important aspects that you need to take care of are :
  • Location from where your download of app are coining from
  • What are the drop off elements in the app
  • What section of the app is most liked by user.
Once you are down with collection of the above data , the very next step is how these data can be applied . So understand each element of it , and improve app on the basis inputs can take your app to next level .

Interpretation Of Data And Making Changes Accordingly 

So looking for next step after successful collection of data ? Now you have all the geographic location , drop off elements of the app and so on . So what are you waiting for ? Just enhance the app for its betterment and release the next stable release that user loves to use it in daily life .
It is always suggestible to collect the data which includes :
  • User may directly delete the app in the very first go , if they feel like app is taking to much time to load . Always take care of the app loading time .
  • Sometimes it has been seen that clickable elements in the app is too close or difficult to click . Collection of data wherein user is facing these issues and resizing the elements accordingly in the app with help your app for customer satisfaction .
  • Always focus on implementing the necessary features in the app , rather than overloading the app with numerous of features . This can improve user experience and limit app bloat .
  • Optimise your App Store profile with good keywords and description .

Always Look At Your Reviewers 

Always take a look at your reviewers comments that they leave which can act as a most valuable data for you . Reviewers clearly states the problem facing by the user and providing them with appropriate solution .
Always keep an eye on both positive and negative feedback and the geographical location of the reviews , as that reviews might affect tons of user . Third party reviews sites can often have better review data as they are more likely to be truthful .
User express their opinions about their like and dislike of app . Always work on improving verbal complaints from actual person .

Use Analytics Software 

Tracking the data of the app is not cumbersome process in this year of digitalisation . There are numerous of ways to track data , which includes both free and paid softwares . Lets look at some of the software with good interfaces  :
  • Google Analytics For Mobile App : Google analytics is a free tool available for both Android and iOS platform to track user analytics .
  • Flurry : This is just another tool which facilitates variety of user paths
  • Countly : It is best user interface open source programme software that allows track of app in self hosted environment .
Above options are some of the simplest options easy to use options available in the market . Feel free to explore various other paid options available in the market . Data can help you improve user retention and improves the overall ROI . So start tracking the mobile app data today and I bet you won’t regret it .

Challenges In Enterprise App Development And Measure To Solve

Challenges In Enterprise App Development And Measure To Solve

Are you a developer developing enterprise mobile application ? Then I am pretty sure that you are aware of the challenges that you might face during your journey of development . But assume a situation wherein you are already aware of the problem and solution in respect to that !

Seems to be life saver , right ?

Due to technical world is dynamically changing , providing satisfactory service to business operations had become a challenging task in respect of requirement , budgets , deadlines and technology support , which may change overnight . So if you are one of those developers who want to deliver an awesome app irrespective of the challenges then simply go through till the end of the article to know the way out for the challenges you are facing .

Challenge #1 – Change In Business Requirement By Client

Every developer might have faced this situation . You might have done your all day task , and then the email comes with the client about the new requirement . Bam ! All your coding goes into chunk and the new task might seems you like a big mountain to which to have to climb up . But you are left with no other alternative than to climb up in the mountain with the new requirement .

Measure To Solve :

As a developer you have to follow modular approach of building the code in a way that each functional module should be built separately to save your efforts for entire product . In case the changes comes in , you necessarily need to alter few modules only and rest stays the same .

Challenge #2- Security Issues

Enterprise apps are not like other simple apps , but it contain high level of enterprise and mobile data that is highly crucial for business organisations . We all are also aware that now a days enterprise apps are more moving towards cloud for storing of data and other procurement , as a the data is all getting uploaded on cloud , the risk of data being hacked has also been increased . Enterprise app developers can take care of data hacking by providing security patches , data encryption and more .

Measures To Solve :

Hackers try to find the weak security standards and hacks the data from breaking the weak point .Performing penetration testing  can help avoid hackers to hack soft spots .

Challenge #3 – User Interface

The app will become clutter and complex if user interface is not taken into consideration . Assume of an app that is so complex to understand that you are not even to perform a single task in it , will you use it ? Of-course not ! If a user does not finds app to be user friendly , they might never come back to you . So the best solution to this problem is never every try to underestimate the user interface of the app to get the best value of your app . A good mobile app development company is one to develop apps that makes employees more productive and at the same time teach them to struggle with complex interface .

Measures To Solve :

Prototyping is one of the best measure in order to come up with best app . You must proceed to designing of the app once prototype of the app has been approved by the client .

Challenge #4 – Technological Change

Technology is continuously changing and new technology and frameworks is rapidly stepping into the technological world . We all are aware of recent technological advancement such as AI , Blockchain , SaaS and more .Innovative , affordability and competitive advantage is what is needed for successful app delivery .

Measures To Solve :

You must make your app future enabled with coping up with the latest technologies and challenges that should be used in Enterprises apps , which in turn help you in saving efforts on reinventing the whole wheel .

Challenge #5 : Interconnectivity Issue With Third Party Applications

Any enterprise can’t only rely on mobile apps . A mobile apps must have the capacity of integration with existing setup of any enterprises , ie CRM or ERP to make it do final job . There might be a situation that the app that you have made may be missing technology stack of making a connection link between multiple technologies .
Measures To Solve : 
 
The app market is already equipped with lot of interoperability frameworks which enables interconnecitvity between various applications and remove the barrier driven approach .

Challenge #6 : Meeting The Deadlines

This is one of the most common issue that most of the developers have faced while dealing with the app development process . The job of mobile app development company is never been an easier task as it involves developmental process . As a mobile app developer , you must focus on bigger task as after all it is development and will take time but at the same time make sure that you meet deadlines . It is often seen that developers fails to meet the deadlines due to dynamically changing technology and project ideas of the customer .
Measures To Solve : 
 
Always try to follow an agile mythology to complete the task within timelines . At the same time also try to deliver quality product with best quality assured .

Challenge #7 : Maintenance Agreement

Maintenance of any kind of app is important in any kind of enterprise app development . Developers must be fully capable of up keeping with all the issues , bug fixation , security patches . Although maintenance of the app is not a tough task , but it may turn challenging in case you have overloaded the app with fresh products .
Measures To Solve :
The solution to the problem can be solved by including all viable points in the maintenance agreement of which your support is limited to . It is also always advisable to offer a non paid maintenance limited to 2-3 months only due to continuous technology change .

How Are Mobile Apps Driving the Shift to IoT

How Are Mobile Apps Driving the Shift to IoT

For some very good reasons, many industries are interested in finding their place in the IoT market. App developers are facing a surge of demand as a result of the growing number of devices connected to the Internet. The importance of being able to operate several aspects of our living from a single point is on the rise. Smartphones carry the potential to become the force of control in this increased application of the IoT technology.

 

BUT is there a better way to put every point of connection together than via a mobile app?

 

As an added benefit, mobile apps are scalable: They offer an abundance of viable startup ideas, as well as opportunities for large businesses to find new ways for creating revenues and acquiring customers.

 

App developers need to show a knack for extracting value from the amplified wireless connectivity and the increased capacity for data storage. This step leads the mobile app development into a totally new era. We are looking at transformed products that impact not only our daily lives, but also change the fabric of society as we know it. It’s all about sensors and actuators taking over houses, manufacturing and transportation. Cars, railways, planes, walls, floors and ceilings, planes, pipelines and supply chain elements are getting connected to the large IoT network.

 

IoT is also turning into a circulatory system for homes. In a few years time, we can expect to see IoT mobile apps dramatically enhance the way we share information via such networks.  With the amount of data at stake, it’s critical for mobile app developers to work their way around an integrated development concept, including AI, IoT and Big Data.

 

Creating Steadfast Feedback Loops

The software we use daily is constantly updating. We expect more from the products we use. To meet our needs, we relentlessly require improvements. This has changed the process of how products, including mobile apps, are designed. Any app developer can tell you that a finished product is a myth – it’s a more of a decision to call it such, further improving it as it hits the market.

 

We expect devices to not only respond, but anticipate. Smart cars already use this technology to learn from the network. When a product is constantly connected, it becomes a knowledgeable teacher. When the artificial intelligence is added to the mix, the feedback loop grows in volume and speed.

 

The IoT for operational efficiency in manufacturing is just a precursor of the things to come. Can you imagine the impact of machine learning if machines are trained to find, see and explore the root cause of defects in a production line? Production is an open field for app development. Large production lines can be separated into segments and remotely controlled from a singular dashboard. It’s not impossible to imagine running a business from a smartphone, sitting in the park.

 

Advantageous Mobile Apps in the Service Industry

IoT is very similar to the Internet. Grasping the concept of the Internet of Things asks from people to think how to bridge the gap between the digital and the physical reality. IoT widens the service sphere. In this way, it’s not only the big companies or the general public that can benefit from smart devices. Since smartphones are the most common smart devices, the constant exchange of massive data between them and people generates a powerful platform for using mobile app development in the area of services. The primary use of this information grid is for the betterment of current services. On a different note, it enables new service models and inventive revenue streams for mobile apps.

 

How can a business find its place to provide a service in the IoT?

 

It’s not difficult to picture it in connection to the growth of software tools and products. Data analytics and the vulnerable security will need new software solutions. In fact, app developers should invest in finding solutions to critical issues arising in the nodes of the network. It’s not always necessary to think of the big picture. Best IoT apps will find their rightful place in this new infrastructure by spotting customer needs that haven’t yet been met by an existing product. While large manufacturers should concern with the broader vision of IoT, smaller startups can fill in the gaps with apps that support standards that have been missed or rules that have been skipped.

 

Cross-industry and Cross-device Possibilities

Cross-industry app development is a more complex area. Responding to the challenges is an exciting play for mobile apps supporting smart vehicles and buildings, including home automation. Smart appliances and mobile apps are rewarding areas for business growth and for taking over some of the duties we have to do when we come to work or arrive at home.

We might not yet be aware of the pace the change is taking. Apps are not only about smartphones. They are also about tablets and wearables. Maybe it won’t be comfortable to keep the phone at hand at all times, but a smartwatch can take over some of the functions. It’s up to the app developers to think of how to make good use of the multiple technologies  – Bluetooth, NFC and Wi-Fi to make all this work. By default, the mix of technologies makes mobile devices gain unprecedented advantage over others. Access control systems with smartphones are already available via mobile apps for some hotels. It’s not difficult to imagine this work its magic for offices.  

 

Mastering IoT apps requires taking the focus out of the bigger picture and concentrating on smaller viable solutions to speed up the imminent shift.