Benefits Of Custom Relationship Management Software

crm software development

Every business are totally dependent on its customers . The first and primary goal of every organisation is to satisfy its customer by providing satisfactory services to its customer . And that’s why every organisation needs a custom relationship management system ( CRM) to manage customer efficiently .

CRM system are designed in such a way that it caters all aspects of business dealing with customers . Suppose you are an organisation who is getting certain amount of leads , obviously leads conversion takes time depending on the customer mind set . CRM will automate your ask by reminding you what  you have talked to customer together with when you can to take the follow up of the customer again and so on .  It helps in task being performed automatically .

Herein listed below some of the major benefits of implementing CRM system in the organisation :

CRM Centralised Function

When talking about the CRM , it contains centralised database , so that all staff can work simultaneously , and access the integrate tools along with it .  This not only lead to increased productivity in the business , but facilitates convenience , accuracy and reliability in entity .

CRM Improves Awareness Of Customer Needs

CRM keep historical records of the data in such a way that it can be easily access by the permitted staff member with just a click away . CRM helps to store multiple transaction records of customer including purchases , customer feedback and personal information .
Suppose a customer care executive of your organisation interact with the customer and came to know he had just celebrated his anniversary a day before yesterday . Then your customer care executive can  update the same in CRM and customer can get an automated message every time his anniversary triggers in system .

CRM Provides Real Time Data

It stores data on real time basis . The benefit is adapting quickly according to emerging market condition . You can track the growing trend . Suppose you are seeing growing sales trend , you can allot additional resources to exploit growing trends in order to get higher sales .
Similarly if the market shows shrinking sign , your business can invest more to get more sales .

CRM Reduces Cost

With the introduction of web based CRM solution , the CRM infrastructure cost has totally been minimised . CRM can be easily accessed by a web browser  . It also reduces the cost of the organisation as it saves the time lapse between purchase and sales . In short CRM saves money by automating the task of the organisation and trying every possible efforts to update customer regarding any updates .

CRM Improves Conversion Rates

This is obvious that when sales and marketing efforts is totally concentrated on customer satisfaction , enterprise will actually get to know which customer is actually interested in their product and services , and hence the conversion rate will tend to increase automatically .

CRM Automates Marketing

Since CRM contains centralised database system management , running automated marketing campaign is easy task . If you are thinking of shooting mail or sms to mass customer , you can easily do the same due to centralised database thus increasing repeated customer .
So in case after seeing the above benefits of CRM system , if you are looking for CRM software development company , you can contact Winklix to get online demo of our CRM together with custom CRM software development

Want to know how custom CRM make sense ? Read our article here .

How Mobile Apps Are Transforming Banking Sector

banking sector app development

Just a simple question to start with ? Which did you last visited the bank physically ? Most of you do not remember the same . It is the fact that as the technology is getting mobilised , so is the banking sector . We can do almost everything from the convenience of mobile app and that’s so in a very secured environment . Due to technology advancement in banking sector , presently we are able to experience hassle free banking experience .

With the technology advancement over time , even the banking app has been converted into easy to use mobile applications , in comparison with the bulkier version earlier . Due to this a person who does not even have a penny of experience of using mobile app , can easily carry on banking transaction through mobile app . Along with this , there are many other benefits of mobile app that have changed the way of doing banking for us and some of them have been elaborated below :

1) No Waiting In Queues

If you are one of those person whose day’s first task is to visit the bank for doing any of the transaction , then you must be thankful now for banking apps that have changed your life . You can perform the same task by clicking on few icons in banking mobile app .

2) Convenience To Consumer

All banks works during business hours , usually between 9:30 am to 5 pm , and that is the time most of us go to our offices . This radically means when you are suppose to visit banks for performing any of the transactions , by taking leave from your office that will obviously cost you more . But with the launching of mobile app , this scenarios has been completely replaced . Now in person can do transaction anytime and from anywhere in the world .

3) Immediate Transfer

Usually in India , it takes 3 working days for any cheque to get credited in bank account with is obviously time taking process . But thanks to banking app , it can be transferred within few second and that to from anywhere .

How Is technology Seeing This Shift In Banking Sector ?

A well deployed banking app development must have an awesome UI/UX design for their banking customer . Also security is one of the greatest concern while taking about the mobile app , so that custom can get peace of mind by using banking apps on their mobiles . Latest introduction of technology like BHIM app , UPI has improved the banking sector by joining in all the bank together and thus making transaction between different bank just a click away .

Introduction of latest emerging technologies like Big Data , AI , Blockchain , IOT has open the whole new door for banking sectors .

Banking which were earlier thinking of opening thousand of branches for the convenience of their customer is now more focusing of development of their website and mobile app . The advancement of technology is already created a virtual banks , and in newer future new physical bank brand would be a rarity .

Winklix.com is leading mobile app development company providing website and mobile app development solution across all industries .  We are also leading CRM and ERP software development company thus facilitating IT solution in simplified manner .

Which Development Approach Works Best ?

which development approach work best ?

As it is a matter of fact that there is always more than one way to develop software development project . After a quick search , you would be able to reveal lots of development technologies available in the market including but not limited to Rapid Application Development (RAD) , LEAN development , Spiral and much more .

The ultimate goal of each technology is to develop software in such a way that client gets satisfied with developing a greater product using best technology .

We take a different approach to as a  software development company , we place the things using existing development technology and aligns then according to the custom needs of the customer . Whether it is for developing a website , or as a mobile app development company – we put our best possible efforts to deliver the best product , in such a way that it increases their productivity , profitability and  general satisfaction level .

Our years of experience and continuous work with the customer has helps us to solve on the central issue on priories basis . Winklix believe in clear and detailed goals and requirement so that we can mark our calendars accordingly and work beyond our client expectation . We love to go on going cooperation with our clients , giving them timely update and getting quick feedback form their side at every milestone we have decided .

We can assure you – If you choose us as a software development company , you will surely be getting a partner who is dedicated to deliver you the rock awesome product in best possible manner . We always focuses on maintaining a long term business relationship with any of our client with latest software development mythologies .

Latest technology such as augmented reality app development service together with internet of things development has really changed the revolution beyond our expectation  . We have been working alongside with the technology to give our custom all IT solution in one place .

Winklix is leading software development company providing website designing and development , ERP and CRM development , mobile app development , IOT based app development , AR/VR App development and more .

In case you want to hand over the project to us , you can right away contact us .