How To Regularise Sales Process Through SalesForce

salesforce consultant winklix

None of the product can find their own customers until and unless it has been promoted well . With technology becoming more and more smarter and customers are becoming sophisticated , business should also take technological advantage of the recent innovations .This article is all about how a CRM implementation in the organisation can organise the sales process in organised manner using Salesforce Sales Cloud drawing salesforce consulting experience .

Lead Qualification And Assessment

When it comes to lead qualification , it plays an important part in lead conversion process . Gathering customer data and taking regular follows ups play a important role in lead conversation . In this regard the importance of CRM tool is very hard to overestimate .

  • Salesforce sales cloud helps creating customer data , tracking of important customer together with regular follow ups . Their artificial intelligence report will help you better understand which customer conversion rate is higher and you can start dealing with more effectiveness . As the same time , it saves the sales reps time as all data is present in centralised database and saves time which may gets consumed in copying and pasting from different documents or searching for different data which are stored in silos .
  • Data gathering and analysing from social media aids sales reps to focus on the most important leads rather than wasting time on the leads which will never gets converted as per their social records . As the same time sales reps will get to know the prospectus and desired expectation of the leads thus helping them to understand their customer in more effective way .
  • Einstein lead scoring is a tool for prioritising leads on the basis of sales readiness . This is calculated on the basis of the interest a lead shown in your business . It uses the tool of machine learning and data science to discover lead conversion pattern and priories the leads to be focused on first .

Also Read : SalesForce Einstein Api Tutorial

Proposal

Making a proposal for your customer without having a Depp knowledge of their requirement is like running in a dark . It is the most common mistake that any business does is absence of customer data , customer might be in need os some other product , and business give other things as not required by customer leading to failure .

  • SalesForce Sales Cloud functionality has an inbuilt functionality for creation of proposal as well . A sales reps can make customise quotation as salesforce keeps the data right from beginning and will help you determine which product suits best for that particular lead , thus contributing to positive customer experience .
  • Salesforce allows quotes from opportunity and its product and then each opportunity can have end number of quotes in relation to synced with opportunity . In SalesForce , your sales reps can create different quotes offering different combination of products , quantities and discounts on the basis of which customer can take effective decision .
  • Creating opportunity team in Salesforce Sales Cloud will help the marketing department to tailored the needs of complex proposal making by consulting with the engineering department , thus making the complex proposal easier to make .
  • Cross questioning of customer at the time of making the proposal for customer is also facilitated by SalesForce .

Handling Objections

No sales can go on a straight peak line . In reality the majority of sales go hand in hand with objection . Some of the common types of problem and the variety of solution offered by Salesforce is discussed below :

  • Need :Umm … It might be the case that a customer may not be in need of your product , which can be true in various aspects but at that time your sales reps can come down by communicating pros of solutions they offer and how it can actually benefit them by adopting the same  . SalesForce also provides for showcase of products together with its benefits and capabilities .
  • Budget : When it comes to budget of the lead , it is one of the hardest decision which must be taken care of . Is this respect a sales representative can provide the prospectus budget with best features offering . A SalesForce always proven as a  helping hand by giving you a 360 view of the customer gaining a better understanding of their preferences .
  • Time : A hard and fast rule of ” Buy now or you will regret the offer ” always proven to be effective . The best way to convert the leads is to be in contact with them at regular intervals . SalesForce allows to fix a schedule to make a contact with the leads as and when stated thereby reminding the sales rep to contact one account to another .

Follow-Up

Having your sales lead closed does not mean having a job done . In fact it is just the beginning of new fruitful relationship with customer which will be gained on the basis of trust , provided you manage to maintain thew healthy relationship with clients .

Salesforce cloud facilitates the add on functionality of taking follow up with the clients on the due dates and making friendly reminder if client has not been contacted yet . At the same time sales reps can schedule meeting and see responses of meeting on Salesforce classic and SalesForce mobile app. SalesForce shows events and reminders on a single reminder window and can be personalised as per the needs .

In SalesForce it does not matter when the lead is converted into deal or not , if it is converted then it will take the regular follow up , but even if it is not converted into deal , it keep the track record of the lead and keep sending them promotion offers and mails in order to continuously engage with the lead , with a hope that it might be converted into deal later on .

Understanding Competition

Understanding what your competitors are offering and how you can actually take advance by offering your customer a eye catchy offer can act as a helping hand in maintaining competitive edge and always be a step ahead of your competitor . Some of the ways in which you can see a eye on your competitors are :
  • Reviewing how your competitors are reaching customer
  • Quickly checking out of competitor website .
  • Offering better pricing and offer than competitor .
  • Buying and enquiring of product directly from competitor .
  • Following competitor on social media .
SalesForce has a competitor module which helps you to track competitors by listing the name of the competitors . Creating a pick list of competitors and keeping a strong eye on the same can benefit you in numerous of ways . This will help sales reps to get the overview of the pricing offered by competitors to customer and sales reps can deal with customer accordingly by offer them great offer on the same product . At the same time sales reps can also get to know about advantage , weakness and other things of competitor.

In A Nutshell

Boosting your sales requires investing in right tool and smart technology . SalesForce cloud has the full potential to manage the whole sales process till the closure of the deal . In case you are looking for customised solution for your different sales stages , you may hire a salesforce consultant to customise the salesforce as per your need so that you can take the full benefit of the same .

An Ideation Framework For Creative App Development Ideas

app development ideas

One of the most interesting phase in mobile app development is ideation phase , wherein you can get the whole new opportunity of exploring endless possibilities and going wild with your ideas and innovative thinking .

Ideas can come along from just another neighbour home . But when it comes to mobile app development , application development is not limited to only one side scenarios . Instead it has lots of different mythologies and brainstorming techniques that act as an helping hand to make your app unique .

Few of the techniques for creating an awesome mobile app using ideation framework are discussed below :

Organising Workshop For Ideation

The early way to explore your ideas is to organise workshop to discuss your app development ideas with app development team . Obviously there is no other better option than choosing a right mobile app development company as they have a perfect team of designers and developers who purely understand your app development idea .

Ideation workshop are always proven beneficial and creative as the whole team will get to know about your creative idea , can discuss the possibilities and separate the imaginary part which is limited to technical feasibility . Generally the outcome of the workshop is very much creative as the idea has been explored to number of developers and designers who are expert in making mobile app and can give their suggestion to make an awesome app .

It is always advisable to spend some spare time for preparing of workshop before organising a successful workshop . You must research deeply on your idea , and should speak in a way that is understandable to all . Questioning in between speaking of idea , and getting feedback at the end is always advisable .

Go For A NUF Test

NUF stands for New , Useful and Feasible .This test plays an important role is making decision of what is good or bad . The test identifies weak and stronger point which can later be developed with utmost care .

The very first thing that anyone can go is deeply collecting ideas and then asking everyone in the organisation including developers and general person to vote for the same . Getting a view point from the whole organisation will give you a positive atmosphere and at the same time you can also get an idea about how your app will be going to perform like .

Go WireFraming

Once the ideation process gets completed , you must develop an rough sketch of your app idea . As soon as you are done with rough sketch , you much go on with wireframe .

If you are thinking that wireframe is all about the look and feel of mobile app , then you are absolutely wrong . Wireframe is all about functioning of app and not looks of the app . Wireframe much be done with expert person as it plays a crucial role in solid layout .

And that’s how me work at Winklix , one of the top mobile app development company present globally around the world . We have proven track record of delivering rock awesome mobile application – the app that gets features in app stores . In case you are looking for app developers , contact us now .