Going Mobile : Ways That A Mobile App Will Help Your Business

mobile-app-development-service

Mobile apps are no longer an optional choice for business , rather it is an necessity to successfully run any business  in 2018 . While you are planning of hiring a mobile app development company , your competitors might already be on the top of the market and stealing your customer all way . So 2018 is the time to step into the evolution in order to start enjoying the benefit mobile app .

Mobile app can benefit your business in number of ways like engagement with the customer , easily connecting with the employees of the organisation and much more . Some of the greatest benefit are given below :

1) Geo Targeting :

Geo targeting is mainly used for business owners to give push notification to user when they are in and around the vicinity of the business place . They can be notified about the great offers going in the store , discounts and any other information that may attract customer to walk in into stores . This type of programmes increase brand awareness and customer loyalty .

2) Mobile Loyalty Programme

Are you aware about customer loyalty programme . Then why not to mobile loyalty programme . Increase awareness among customer to download mobile app to get great discounts . Loyalty cards are now really old fashion , and are often misplaced most of the time , as they are obviously not the ATM card of the customer , which they will handle with utmost care . You can favour them with special discounts and coupons on their birthday and give them an additional option to share the things  on social media platforms which will indirectly promote your brand and that to free of cost .

3) Mobile Customer Service

Serving the customer with their answer in short span of time with use of mobile application increase customer loyalty and repeated number of customers . Mobile app can help your customer to connect with your brand from anywhere , all they need is mobile app with running internet connection . Choosing the right app developer will add on to your business .

4) Accepts Payments

You may have seen people making the payment via their credit card right away from their phone . This is possible by use of payment gateways . Payment can be done from almost anywhere , and this can also be used for accepting payment via COD invoices . This might be proven great advantage for the business . A good mobile app development company can integrate the app with the cloud devices in order to make worth it . With mobile app we can really minimise human intervention and right away can transfer transaction to accounts , tax and marketing department , thus promoting automation .

5) Scheduling & Followups :

For service industries , one of the best thing that a custom mobile app development company can do is to automatically scheduling meetings and follows up of the leads , making an appointment with the customers , or even sending mail and text messages automatically .

7) Easier Communication

In case you are looking for solution of direct communication between employees , nothing can be better than a custom mobile app developed specifically for your business . Your team member can right away communicate with the team member , can transfer the documents or even can connect with the video conference .

Next Step

So what is your next step of yours ? Planning to have a mobile application for your business to ? Then Contact us now , to hire the best mobile app development company with 200 + app already developed .

How Much It Really Cost To Develop A Mobile App

cost of mobile app development

The total revenue by 2020 from mobile apps are expected to be $ 189 million . Seeing this , hope you are eagerly waiting for mobile app development for your company . Also the mobile apps act as a customer engagement tool , together with revenue generating tool , thus helping business to achieve an outstanding growth .

But to stand out in crowd you need an unique app . Unique app can be built by a good mobile application development company , but wait  a minute , a good mobile app development company will also charge you good bucks . So before building an app , you must have a clear understanding of the factor that can affect the app development cost .

Before approaching a mobile developer , you must know what factors affect the cost of the mobile app development . It may depends on platforms you want to choose to build your app on , type of design you want , and features and technical specification as required by you in your app .In addition to these factors , the app cost may also vary on choosing between freelancers or app development company .

Which Business Model Suits Best For App Development ?

Fixed Price : Fixed price model is usually suited for small business organisation where cost in known in advance with the app features and functionality is defined as required .

Hourly Basis :In this the cost is calculated on hourly basis , usually suitable for large and long term projects .

Dedicated Team : In this app development cost is calculated on number of resources deployed on project . It is usually suited for large business organisation where the featured of the app is not pre defined , and necessary add ons may be required on regular basis .

Which Platform  To Choose From ?

Two most famous platform know are Native App platform and Cross-platform app . Native app are those that are build specifically for individual platform , for instance say android or iOS . Cross platform apps are for all the platform at once using HTML5 and Javascript .
Native platform can be chosen in case you want to offer better user experience ,  you have a really good budget , and have time to build app for each specific platform .
Whereas Cross platform app can be build specifically in case you are low in budget , and want to focus on all platform at once .
Want to know more about Hybrid and Native Application , you can refer our article for detailed info .

Who Is Better : Freelancers Or A Company ?

Developing an mobile application is not a one person job , it required a designer , a developer and an backend expert who can generate API’s . Secondly hiring a freelancer may put you at risk due to lack of work ethics , miscommunication and timely completion of project . App development is not like goods , which once sold will not be taken back or exchanged , instead it requires continuous development process to add on features in it , and to develop as per the market demand of the consumer . So in our opinion , you must go on with mobile app development company to boost start your app development project .

Things To Consider Before Developing An App ?

User requirement : Customer is the ultimate user of the mobile application , so your app should be more biased towards your customer instead of proving features and adding on things may may be beneficial for you .
 
Choosing right platform : Going on for both the platform are beneficial , as now a days users are using both Android and iOS  . While the consumer for Android is more than iOS , but you can get good number of customer in iOS .

How To Evaluate Mobile App Development Companies

The best app development can be chosen by listing their office , so that you can actually get an idea about what exactly is their team strength , where they are standing , how much apps they have built till now , and the most importantly the design they has delivered in their previous application . You can get an idea about all these things by checking their portfolio ,  asking them for their client references , and talking with their development team of their expertise knowledge .

Features And Functionality That Can Impact App Cost

Simple Mobile App

Simple mobile app is intended for simple informative purpose , and also it does not require any API’s implementation . The simple App may include UI and UX component  . The android app may cost $ 5000- $10000 and iOS may cost #5000-$10000 , which may take 2 month to develop .

Database Driven App

Database driven app may include customer sign up , product list , real time chatting ,  payment gateway , backend server and so on . The Android and iOS cost for these kind of apps may vary between $10k – $40 k which may take 6 months to develop .

Fully Dynamic App With CRM and ERP :

Fully dynamic app is similar to database driven app , with using external information  . It also included the app that may be used in industry by employees of the organisation for ease of doing work  . The cost ranges between $ 60k – $80 k for android and iOS platform specifically .

So you must have got an idea about the cost of mobile app development . If it suits your pocket and you want to build an app from best app developer , you can contact Winklix , who is having experience of more than 500 +  app development and 1000+ clients worldwide .

Why To Consider Android App Development , Even After Having iOS App

android vs iOS

Android app faces different challenges that iOS app development , but can be proven advantageous due to flexible Android infrastructure . But is there any possibility of replicating my iOS app into Android ? Or do I need to build the whole new app right from the scratch ?

The answer to all above question is its not possible to directly convert developmental work . Even a minor designing change in the app requires tons of development time . This is possible because of difference between the coding languages between the two competitors  . Its not like we can simple copy it and then paste it on another version . There may be the case that app that is featuring currently on the App store may also be on the top of the play store .

Apple app store was firstly launched in 2008 , and since then Android and iPhone are in direct competition with each other fight like Tom and Jerry . Apple launches phone at incremental level . Every upgrade contains few features upgrade with iOS version and chip upgrade . The app running on iPhone 7 will also run on iPhone 6 and iPhone 8 and iPhone X . But yes we agree apple is always dedicated to provide sleek , touch based design .

In 2008 , Android phones has not gained that much ubiquity . But in recent years , they are the most used smartphones worldwide . Android apps are developed to work across all the platforms , where it is large touch screen or a phone with small screen .

Finding Market Fit Product

If app development was science . we would till now have been the einstein of it . Well you have to study market demand in case your user want Android app , you must proceed with it .

If your current position at iOS market is giving you satisfying experience , then you are likely in good place to implant Android app in the market .

Android App Development Allows More Growth

Walk around a New York city and you will find iPhone everywhere . But oh ho wait a minute , are you startup app developer ? Then your presumption is absolutely wrong . Although it’s the fact that Apple is leader in terms of App Store Revenue and hardware profits , but but Android market has already touched 88 % worldwide last November .

In European and Asian countries , where english is not so common , people find it convenient to use Android phone , which fulfils their needs in their own local language . And its the universal fact that in android phone is affordable , whether it is US or whatever country it is . The innovation of phones like Pixel by Google and , plenty of budgeted phones are available in the market , except the added flavour of the world best camera in iPhone . But if we have you buy a camera phone , then you would be don’t take a decision to buy a DSLR camera , instead of phone which has limited memory and small screen size ?

Also right from Google maps to Google drive , all these are the child of Google , which are inbuilt software present in Android phones . Whereas in iPhone they are cohesive and disjointed as they are not native to the platform .

App On Google Play Store ? Your SEO Ranking Will Get Boosted

The key to success in online industry is getting discovered in search engines worldwide , or at least in the market you want to target the customers in . So want to increase the brand awareness ,  SEO(Search Engine Optimisation ) is the key .

Open Source = More Freedom

The most common advantage of Android platform is its open source nature of platform .In open source developers can easily cope up with the upcoming modules due to its flexible easy to use framework . Also Android app development is cheaper and easy process , say integration of push notification in the app can be easily done by using Google Firebase , even within a day , whereas in iOS it can take upto two or three days .

Thus the above point must have created a short story in your mind that how the app works , and on which platform you can choose from to launch your mobile application . In case you want the expert opinion , you can Contact Us , Winklix – The leader in mobile application development .