6 ultimate web design trends to strengthen your 2020-21 UI/UX strategy

6 ultimate web design trends to strengthen your 2020-21 UI/UX strategy

With a large number of people coming online, digital and electronic products are increasingly getting sophisticated design-wise. Alternately, consumer expectations have also sky-rocketed. They want nothing short of spectacular. As a result businesses are pumping in millions to make products look as appealing as possible. However, this does not in any way imply that simplicity has gone out of fashion and it is all about razzmatazz. In some cases, a minimalistic approach is the key. The same holds true for UI/UX strategy as well. Apart from being functional, an incredible user experience also goes a long way in ensuring prosperity for businesses.

Influence of Web Design

User experiences are devised in such a way to make sure that a product is high on performance, and fulfills a certain objective. Everyone desires uniqueness for a website or an app. They also want these items to be reflective of their branding. Having said that, they also want consumers to be mesmerized and stunned by the look and feel. So, a designer has a lot of balancing acts to perform. Ideally web designers should come up with a product that appeals to the people and send across appropriate messages to the public. Therefore, let us have a look into some of the web design innovations that would make an indelible impression upon consumers today.

Top 6 Web Design Trends in line with 2020-21 UI/UX Strategy

1. Cut The Clutter via Whitespace

As they say “too many cooks spoil the broth”, even an innumerable number of elements on a single screen can dilute the user experience to a great extent. By using whitespace appropriately we can resolve this regular design problem and allow the components to have some space to stretch itself. The whitespace provides appropriate spaces in a page, apart from highlighting key components. The appropriate provision of white space assists a designer to emphasize on what is critical – it could be a core message or a call-to-action or a new product in an ecommerce context.

2. Spawn Novelty Through Raw Imperfections

The raw imperfection is very much in vogue today as made up and stylized perfection has somewhat ceded its ground to actual narratives. Perfect can be tedious or artificial at times, and this is very much evident in UI/ UX strategies.
 An interesting approach would be to introduce design components influenced by true stories, anecdotes, and motifs linked to a brand and its consumers. This way even recall value can be ensured, so devise a mesmerizing user experience that is unique as well.

3. Utilize Actual Images

By using true images you are not only lending credibility to any platform, but infusing a lot of inclusivity. For example, having real images of people that consumers find relatable, with regard to demographics such as age, gender etc, leads greatly to developing trust among current and potential consumers. Hence, develop a bank of original, real images as part of your existing web design trends. It also requires imagination, strategy, and a bit of visualization.

4. Make Provision for Dark Mode

The appeal of dark mode has only multiplied for the last five years. This option is very useful to showcase features on any platform or website. Further Google and several other platforms say that this mode conserves a lot of battery. So, an increasing number of Internet traffic is embracing the dark mode on all devices, social and communication platforms, operating systems, etc. Therefore, by providing a dark mode option, irrespective of what you are designing, consumers are getting unlimited choices. So, consider it in your UI/UX strategy.

5. Extract the Potentials of Full-Page Headers

As we all know, the first impression is the best impression. With full-page headers you can put focus on main messaging that interacts quickly with your target audience.

A full-page is the first few things that people view when they arrive at a new page, and this helps the branding to create a lasting impression. This finds resonance among new audiences apart from increasing trust in current users.


6. Utilize Fluid Shapes To Interact

UI/UX designers are doing away with old-fashioned shapes like square, circle etc and opting for more fluid ones. Traditional ones make web and app interfaces very insipid, while fluidity lends a piercing and novel look. It is even capable of conveying major business values such as flexibility, genuineness, and humongous potential. By using fluid shapes, the sky’s the limit for your business. These make space for new vibes, moods, and flavors, subject to the kind of platforms, products, and tools that are being built.

Creativity And Strategy are Inseparable

With businesses increasingly launching responsive websites and apps, the user interface design needs to be extraordinary and as per the user experience sought. UI/ UX strategies and web design cannot be separated as they work well in unison. Design teams not only have to be creative but also strategic while providing design solutions.

We happen to be one of the most flexible agencies providing a bouquet of design solutions. Our proficiency lies in designing but we have a good knowledge of branding, digital marketing, technology, user journeys, and business growth. We believe that the eclectic mix of creativity and strategy can get your UI/UX strategy right from the start itself

Develop an effective enterprise app with Java

Develop an effective enterprise app with Java

These days a lot of businesses opt for tailored enterprise applications. The reason for this is that they help in accomplishing all of the companies’ objectives. Through this write up we are trying to let you know the essential things required to build a successful enterprise application.

What do you mean by Enterprise Application and Why Do You require the same?

Enterprise applications happen to be the apps with which companies can facilitate and organize tough business methods. These apps are cutting-edge and encompass robust business logic to operate diverse processes and evaluate huge amounts of data.

Types of enterprise applications:

Enterprise management systems are useful for various business processes such as finance and accounting, HR, production and manufacturing, and sales and marketing.

Customer relationship management The systems are segmented into customer analytical apps to collect and evaluate data on your clients and customer service apps that communicate with clients and look into their requests.

Supply chain management systems assist in planning delivery of goods, evaluate product demand, and monitor goods from a warehouse to retail shops.

Enterprise software applications benefit businesses in many ways. Given below are the few examples of these.

Maximize customer service by evaluating customer data and offering best tips on the basis of data collected.

Cut down costs by automating salesforce and customer assistance, thereby reducing the prospects of goods loss or damages.

Enhance marketing plans by assessing goods supply and predicting demand, as well as closely watching customer satisfaction.

Why is Java ideal for Enterprise Application Development?

Java happens to be the much sought after programming language with software developers. As per Stack Overflow Developing Survey, it has been ranked 5th among the most constantly opted programming languages with regard to software development. It’s very flexible and utilized for creating web and mobile applications, building big data analysis software, internet of things (IoT) systems, and enterprise applications.

When it comes to enterprise applications, there is a Java Enterprise Edition (Java EE, formerly known as J2EE) platform. Armed with a host of APIs and a runtime environment, this version of Java fully assists in the creation of enterprise applications. It even aids developers to focus on functionality instead of figuring out the development environment.

What makes this version of Java ideal

Wide variety of development tools

As we all know that software developers have to develop sophisticated systems with expansive and hugely customized functionality, Java provides a set of useful libraries. This apart, it has APIs, development environments (IDEs), and frameworks for adding functionality of any enormity. Also, with a huge choice of tools, Java developers are able to build apps quickly devoid of any potential bugs.

Swift and enhances performance

For enterprise developers there is nothing like Java as it assists in stabilizing enterprise apps. It can also easily counter heavy load of traffic apart from consuming less memory.

Safety assured

This is very critical for enterprise applications as data loss or hacking would lead to heavy damage to the entire business. Java offers heavy protection for data and application and makes data transfer involving a client and a server with highly secured protocols.

Very simple

This is a very unique attribute of Java. This happens to be a language of superior level, very much like English, and hence it becomes convenient to write and maintain. Java offers a lot of scope for flexibility as it enables developers to develop a reusable code that can be used for creating other applications.

Cost-effective

Java EE can quicken the development process and helps in reducing development errors. Each of these factors have a huge bearing on the price tag of enterprise software development.

Ways to create enterprise apps properly

Enterprise app development has undergone huge transformation in the last few years. It has become very dynamic, swift, collaborative, and cost-effective.

In the past IT companies spent a lot on making applications. These days, with the advent of cloud services, superior internet connectivity, and outsourcing it has become possible to create safe, highly functional, reliable, and expandable solutions in less time with frugal cost.

4 reasons why outsourcing helps in making enterprise app development efficient

Leverage the newest Technology

To beat the competition many outsourcing companies provide the latest technologies and tools for the sake of enterprise app development. For example, to efficiently handle business processes of your company, outsourcing companies provide mobile and web apps for you to operate your business from anywhere across the globe. This gives you the privilege to access enterprise systems from any place, all that is needed are a good internet connection and an installed application or a web browser.

Get a huge pool of skillful people

While developing an enterprise application, it is highly likely that you would require developers with superior knowledge in a particular domain. With outsourcing companies, this is hardly a worry as they have a humongous pool of varied specialists to come out with an incredible enterprise app.

Swifter churning and high quality

Outsourcing companies are armed with advanced tools to quicken the pace of software development. The quality of enterprise apps is almost assured. As for tools there are Java Spring framework, Java EE, Amazon Web Services (AWS), and others. They assist developers in focusing solely on building apps and cut out the possibility of configuring the development environment or writing code from scratch.

Offers a lot of scope for reducing expenses

If you outsource enterprise application development, then you can easily cut development costs. This happens as a result of transferring the task of app development to other countries with modest labour costs. Resultantly, you will get an app that is highly cost-effective. However, there is no guarantee that all outsourcing companies are equally good. In order to get good service at a lower cost you need to research a bit as well. In this regard we request you to look at Eastern European software development outsourcing companies as these have got thumbs up on reputed sites like Clutch.

Conclusion

Enterprise application development is not a child’s play as it needs effective tools and very good knowledge. Java happens to be a potent and effective software solution pertaining to enterprise app development. It’s very user-friendly and it comes with a diverse supplementary instruments that ease the process of software development considerably.

Now, the choice before you is to invest in an in-house talent or take the help of outsourcing companies. In case you opt for an outsourcing firm then do a thorough research before selecting your enterprise app developer.

Why has it become a must to invest in a CRM system?

Why has it become a must to invest in a CRM system?

It is tough to find customers for your business and it is tougher to retain them. The question is: how to make them an important component of our company? This is where Customer Relationship Management comes into the equation. I think we all have heard about CRM at some point or the other. So, what exactly is this CRM? Customers are critical to businesses as their survival depends very much on the former. The manner in which you are managing the customers determines the success of your business. Hence, CRM is all about managing your customers efficiently for the betterment of your business. These days technology has grown by leaps and bounds and you have software for every solution. The same holds true for CRM as well.

6 CRM benefits to make your customer relationships better

The CRM software is a potent tool used to manage your relationship with customers in an effective and organized way. An ideal customer relationship management software is well equipped to streamline customer information by collecting them at a centralized location to offer a clear view of all the customer data. Through such information it becomes easier for you to reach out to customers anytime via right channels. There are several benefits of having a CRM system in your organization. Let us understand them one by one.

  1. Offers a potent KYC tool

At banks you have Know Your Customer (KYC) option to maintain good relations with customers. This helps banks to know everything about their customers as all the information about the latter will be stored in a computer. This facility of KYC is what you get if you have an efficient CRM system as the information stored on each contact in one place serves the purpose of a robust communication tool. A CRM system offers the business a very competitive edge. Apart from full name, email address, telephone number, postal address, etc, it also offers good insights such as a contact’s vocation, his or her ties with other contacts in your database, the language spoken etc. Armed with such information it becomes convenient to indulge in personalized communication.

Convenient segmentation

Everyone aspires to do business or communicate with a perfect audience not with a faceless soul. This can be facilitated by dividing contacts (customers and prospects) into target audiences. As for segmentation, CRM is a powerful tool as it facilitates data break down into categories and criteria, simplifying the process of creating focused lists. With such a segmented list you can run a customer-specific campaign and assess your sales process. By understanding your target audience, you can easily customize your offer and tactics in line with the needs of your customers.

3. Aids in retaining customers

Retaining the customers is more important than finding new customers. This is an important job of every business. CRM is an expert in customer retention as it assists you in reminding you about your appointment or dispatching follow up mails. Also, the CRM system aids you in contacting customers who have not been in touch for a while.

Better anticipation of needs

If you know what to expect then it boosts your confidence. The same holds true for businesses as well. It becomes easier to deal with a customer especially if you have been following their buying pattern. The buying pattern can be conveniently had with an efficient CRM. Further CRM helps in offering better customer service. The easy access to the communication history facilitates in offering help to customers on time. So, CRM has many benefits.

Takes communication to a different level

In business, it is not appropriate to make customers wait. It is better to avoid such a scenario.

A CRM system goes a long way in addressing such problems. It saves your and your customers’ time, by providing a host of customizable, readymade email templates, letters, documents, proposals etc. These can be easily used to establish communication between your customers.

Better protection of data privacy

Data privacy is prone to malicious abuse these days. So, it becomes important to protect the data of your customers. A CRM software with inbuilt GDPR-related functionality is potent enough to safeguard against any attacks. The other benefit of CRM is the time saving potential as GDPR will do everything for you. A CRM system helps in getting your contacts’ consent to store and utilize their personal particulars, send automated notifications to all the latest contacts intimating that you want to store their data.

Conclusion

Never commit the mistake of assuming customers as mere sales opportunities . You might have some incredible things at your disposal but if you treat your customers badly, then there won’t be any takers for your products. That’s why it has become very essential to have cordial relationships with them. And for the same reason you need a CRM as it assists in forging good ties with customers. Also, having a GDPR-compliant CRM system ensures that there won’t be a security breach with regard to data. Hence, a CRM Software Development system is something that needs to be implemented in every organization.