{"id":234,"date":"2017-10-13T13:09:18","date_gmt":"2017-10-13T13:09:18","guid":{"rendered":"http:\/\/winklix.com\/blog\/?p=234"},"modified":"2017-10-13T13:09:18","modified_gmt":"2017-10-13T13:09:18","slug":"tips-app-store-optimisation","status":"publish","type":"post","link":"https:\/\/www.winklix.com\/blog\/tips-app-store-optimisation\/","title":{"rendered":"Tips For App Store Optimisation"},"content":{"rendered":"

\n

When it comes to ASO ( App Store Optimisation ) , you will be facing people saying ASO is somewhat similar to SEO only , while some might be saying ASO is completely different . But the trust is ASO is similar to SEO , in-fact ASO is far more interesting than the general SEO .<\/p>\n

The purpose of ASO is discovering of your app<\/a> to relevant and loyal user who will install and love to use your app . Some of the steps for perfecting your app store optimisation are given below :<\/p>\n

Keyword Analysis<\/h3>\n
One of the first thing which need to be consider is keywords research , on which category you want to deal in . Suppose you are a jewellery shop , and your keywords are related to clothing store, then it will be of no use . So keyword is what you need to focus on to get find on the app stores and appear on the top of the searches . Choosing a less battled keywords will attract less but genuine people to download your app from app store .<\/div>\n
<\/div>\n

Description Of App<\/h3>\n
App should have unique and catchy description as that will be the very first thing that a first time user will see after installing the app in their phone .Overloading your content with keywords is on the other hand is terrible approach for ASO .<\/div>\n
<\/div>\n

Screenshots<\/h3>\n
Even before downloading the app , people will screen the screen shot of the application . Weird screenshots of the app will hesitate user to download it . Screenshot are now more used as an advertising platform , and thus make the most out of it .<\/div>\n
<\/div>\n

Video Trailer<\/h3>\n
In order to make your app more catchy , video trailer for introduction of functionality of your app is necessary .Your trailer should allow user to see not only wha your product does , but also how creative your app is .<\/div>\n
<\/div>\n

Reviews & 5 Star Rating<\/h3>\n
When user visit the app page , they are always keen on knowing previous user experience and review and rating . So always make sure to highlight positive reviews and reply to negative reviews immediately .<\/div>\n
<\/div>\n
<\/div>\n

App Name<\/h3>\n

The app name should be easily rememberable , catchy and must also include leading keywords as part of your title . We know at this point you are thinking of character limitation on Google Plat store , but choosing the right name for your app will be the most important decision you need to take .<\/p>\n

So we hope above point may have guided you a lot for app development<\/a> . For more tips and tricks of ASO \u00a0, feel free to contact Winklix<\/a> – where a highly qualified team of professionals are sitting to help you on all your needs \u00a0.<\/p>\n","protected":false},"excerpt":{"rendered":"

When it comes to ASO ( App Store Optimisation ) , you will be facing people saying ASO is somewhat similar to SEO only , while some might be saying ASO is completely different . But the trust is ASO is similar to SEO , in-fact ASO is far more interesting than the general SEO … <\/p>\n

Continue reading “Tips For App Store Optimisation”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":235,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[28],"tags":[3,29,4,31,2,30],"class_list":["post-234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app-developer","tag-app-developer-in-delhi","tag-app-developer-in-mumbai","tag-app-development-company-in-delhi","tag-app-development-company-in-mumbai","tag-mobile-app-developer-in-delhi","tag-mobile-app-developer-in-mumbai"],"yoast_head":"\nTips For App Store Optimisation - The Winklix Insights Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.winklix.com\/blog\/tips-app-store-optimisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tips For App Store Optimisation - The Winklix Insights Hub\" \/>\n<meta property=\"og:description\" content=\"When it comes to ASO ( App Store Optimisation ) , you will be facing people saying ASO is somewhat similar to SEO only , while some might be saying ASO is completely different . 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